President of ISM, Inc., 35+ years of thought leadership in customer strategy and bestselling author.
Barton Goldenberg Bio
Since 1985, Barton Goldenberg has been bringing compelling thought-leadership keynote presentations to business audiences across the US and around the world. Bring his voice and expertise to your audience, whether for a board meeting or events for senior executives, sales/marketing/customer-service personnel, or customers. All topics are customized to your audience/agenda and key messaging.
Barton's groundbreaking work in the areas of digital strategy and customer engagement has become increasingly crucial during COVID-19 recovery period, especially his applications of Artificial Intelligence, Digital Transformation, and Digital Communities. Barton has applied his wealth of knowledge and thought-leadership to clients such as: Chase Bank, ExxonMobil, Jaguar Land Rover, Johnson Controls, Kraft Heinz, Marriott, Nike, Schlumberger, T. Rowe Price, U.S. Department of Defense, Zumba Fitness and many more.
Barton is founder and President of ISM Inc., where, since 1985, he has designed and implemented customer strategies in the areas of sales, marketing, and customer service. His extensive work in these areas led him to his selection as one of the first three inductees in the CRM Hall of Fame (2003), and is detailed in his three best selling business books, countless articles, and hundreds of keynote speeches. His latest book, The Definitive Guide to Social CRM, is hailed as "the roadmap for success at the intersection of social media and CRM."
Barton holds a B.Sc. (Economics) degree with honors from the Wharton School of Business, and an M.Sc. (Economics) degree from the London School of Economics.
Why book Barton?
Barton has delivered keynotes for over thirty-five years, earning him an international reputation as a dynamic speaker whose insightful observations and story-telling challenge audiences and keep them on the edge of their seats. When Barton speaks at an event, his audience leave feeling both entertained and enlightened. Barton's real-world case studies and humorous style have distinguished him as an engaging presenter at events including the Gartner 360 Customer Summit, Dreamforce, Microsoft, CRM Evolution, Acxiom, and many others. He partners closely with clients throughout their event to ensure resounding success.