Johnny Cupcakes | CEO of the World's First T-shirt Bakery, Award Winning Entrepreneur & Brand Hysteria Expert, Top Innovator in Retail, Marketing, & Brand Loyalty.

Johnny Cupcakes

CEO of the World's First T-shirt Bakery, Award Winning Entrepreneur & Brand Hysteria Expert, Top Innovator in Retail, Marketing, & Brand Loyalty.

Fee Range
$25,000 - $30,000
Travels From
Boston, MA, US

Johnny Cupcakes
Biography

If you dream of inspiring cult-like brand loyalty--the kind that involves mile-long queues and even permanent tattoos--Johnny Cupcakes is for you. The founder of the world-renowned tee-shirt brand Johnny Cupcakes, Johnny's known for helping other people create blueprints for building brand loyalty, creating memorable experiences, and inspiring innovation.

With global store openings, thousands of customers with his logo tattooed on themselves, people who camp out for his products, and high-profile collaborations with giants such as The Simpsons, Power Rangers, and Nickelodeon, Johnny was named America's #1 Young Entrepreneur by Business Week, Top Innovator in Retail by The Boston Globe, and featured in INC magazine as the CEO of one of the world's fastest growing independent businesses.

Despite being in one of the most difficult product categories to stand-out in, and a founder of a brand when he was just 19 years old, Johnny's solution to his business challenges was to create such a unique brand experience that his customers would loyally line-up around the block, time and time again, just to be able to sport his logo on their clothing.

Since then, through his talks and creative consulting, Johnny has shared his strategies with clients that include Apple, L'Oreal, Disney, IBM, Audi, Harvard University, Wieden+Kennedy, Marriott, and P&G.

Also a TEDx speaker, Johnny has been featured in media such as MTV, NPR, Forbes, WIRED, Newsweek, and as a case study in several branding and business books.

Johnny Cupcakes
Featured Videos

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Johnny Cupcakes
Featured Keynote Programs

Building Brand Loyalty & Memorable Experiences

With each new launch the hysteria around the ‘Johnny Cupcakes’ brand continues to conquer the globe. The reaction goes from 10 block queues as anxious fans await for the shop to open to Cupcake tattoos, yes, permanent ones.

In this awe-inducing presentation Johnny will educate you on how you too can create a wave of loyalty and obsession around your products, your business and within your teams through the power of social media & experiential branding.

Inspiring Team & Customer Culture

We talk about ‘word of mouth’ advertising as the holy grail of brand expansion, but countless businesses forget the word of mouth generated internally and by their team of millennials.


There is no one that understands the mindsets of the customer than Johnny Cupcakes. In this dynamic presentation he will inspire leaders to create a culture of ‘brand obsessives’, team members who will shout about the company values and engage with the brand on a deep level; resulting in loyal teams and bowled- over customers.

Finding A Way


So many ideas, so little resources! Some of the biggest business success stories were the product of dollar coffees and a loving parent’s garage – including Johnny Cupcakes. So if you have the drive then this presentation will show you and your audience how to get behind the wheel and steer your organization into new territories and gently away from old ways!

With utter conviction and complete passion Johnny will talk leaders, entrepreneurs, marketers, and sales teams through the lessons he has learned on his journey to global domination – and arm them with easy to apply strategies for making their dreams a reality. Johnny shares dozens of ingredients to success, including the power of details, collaboration, and the art of rolling with the punches while learning to adapt.

Virtual Presentation

Award winning Willy Wonka of Experiential Marketing engages virtual
attendees to reinvent themselves by developing a permanent sixth sense
in solving problems with a creative entrepreneurial mindset. Johnny
Cupcakes has experience giving virtual keynote talks while bringing
his signature contagious energy topped off with a few surprises!

You've got mail! Hit home the importance of surprise and delight by
gifting virtual attendees with custom collaboration Johnny Cupcakes
t-shirts. The Johnny Cupcakes team will not only concept, design, and
produce memorable team t-shirts, but they can take care of fulfillment
too! Everyone working remotely will get a thoughtful, cozy, graphic
t-shirt delivered to their home in Johnny's signature colorful
packaging! At the end of Johnny's presentation, a miniature Oprah
moment can be had, "YOU GET A T-SHIRT! AND YOU GET A T-SHIRT! AND YOU
GET A T-SHIRT!"

As there is no travel involved in a virtual speaking engagement,
Johnny offers a reduced fee as it allows him to spend more time with
his baby cheeseburgers aka his twin daughters!

Johnny Cupcakes
Featured Book

Johnny Cupcakes PDFby Johnny Cupcakes

Johnny Cupcakes PDF

by Johnny Cupcakes

Johnny Cupcakes
Featured Reviews

Johnny Cupcakes
Featured Articles & Resources

Building Customer Loyalty Through Humanizing the Experience

There are things we can do to humanize business which can cost little to nothing and have an everlasting impression on others.  If done correctly, this could inherently lead to...
Read More

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