During my career, which has spanned more than two decades, I have held diverse marketing, advisory, and senior level digital and social leadership roles defining social media strategy, communication, and marketing solutions for three global organizations. My efforts have resulted in enhanced revenue, market share growth, and expanded brand awareness. I have worked closely with senior corporate leadership and stakeholders across these organizations to optimize online delivery and execute targeted social influencer strategies.
As a results-driven leader, I leverage my business acumen, entrepreneurial spirit, and subject matter expertise to initiate effective practices and successfully employ business intelligence to forecast trends and identify opportunities for new business development. I inspire each member of my team to pursue a passion for excellence, implement best practices, and apply the highest levels of integrity across all business dealings.
In addition, to my substantial career experience, my credentials include a Master's degree in Political Management, subject matter expertise in employing emerging platforms in the social space for publishing, data analytics, and reporting, serving as an Advisory Board Member for BWG Strategy, and editor and contributor to the publication "A Necessary Evil: Managing Employees on Facebook, Twitter, LinkedIn, and Hundreds of Other Social Media Sites."