I invited Shed to come and visit the Unilever UK & Ireland communications team to share with us some of the thought processes and "tricks of the trade" he uses to come up with great ideas. The session he delivered was dazzlingly good - full of energy, insights, inspiration and positivity. If you want to take an alternative, off-the-wall look at how you can inject some creativity into your team or business, then Shed's your man.