Valerie Coleman Morris | Former CNN Financial Network Anchor

Valerie Coleman Morris

Former CNN Financial Network Anchor

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Valerie Coleman Morris

Emmy award winning journalist, Valerie Morris is the former Business Anchor for CNN domestic and international. She recently declined a new contract with CNN to focus on her core interest and passion - financial literacy for women, young adults and people of color, the most disenfranchised segments of the population concerning money issues.

Morris will continue to write and narrate the nationally syndicated radio column which she created in 1986 called With the Family in Mind - that focuses on family and sandwich generation issues and their money implications - which airs on CBS Network Radio three times a week.

A popular lecturer on financial literacy for women of all ages and stages in life, she also works as a facilitator, keynote speaker and Mistress of Ceremonies for senior executive conferences and corporate staff and employee special events. This October (2007), Valerie has been asked to give a three session lecture series on multi-generation financial literacy at the University of California Berkeley's Osher Lifelong Learning Institute. Her money literacy message is for students of all ages but she has a special desire to speak to college students about getting a financial life before debt becomes a way of life.

Morris' broadcast career spans more than 35 years and includes both coasts. She came to CNN in 1996 from WPIX-TV in New York where she was both a general assignment reporter and weekend anchor. She began her career as a broadcast journalist in San Francisco where she worked for KRON-TV and KGO-TV as a researcher, general assignment reporter and ultimately an anchor. Morris was also the morning drive anchor at KCBS Radio and anchor at KCBS-TV in Los Angeles. She has received a roster of awards including three California Emmy awards for both breaking news events and special reports. She was a major contributor to KCBS-Radio's Peabody Award team coverage as co-anchor in the days immediately following the 1989 California earthquake in which a portion of the San Francisco Bay Bridge collapsed.

She has a Bachelor of Arts degree in Journalism from San Jose State
University in California and a Masters in broadcast Journalism from Columbia
University Graduate School of Journalism in New York where she was the
recipient of a New York Times fellowship.

Valerie has two adult daughters, is the very proud grandmother of two "grand littles" and lives in Tucson, Arizona with her husband, Robert L. Morris, Jr., an emerging markets strategist.

Valerie Coleman Morris
Featured Keynote Programs


We can't lead with yesterday's leadership skills. While character, intelligence and judgment are still important and essential for good leadership, there are new tools that need to be added to the mix. I believe leadership encompasses the ability to be a storyteller. To be able to assist people in discovering their own identities which will lead to more cooperative productivity is the goal. Today's new leaders understand the importance of work/family integration that members of the younger, global workforce are demanding.


Noticing differences is politically correct these days. Diversity is "in". Its value is being recognized just about everywhere. While it's being courted in the global workplace, many American businesses operate without maximizing the added value of their diversity bottom line. I believe diversity is more than a headcount. It's about cultures and lifestyles counting, too. Since culture is an acquired, learned skill, in the workplace of the 21st century, cultural expertise will give businesses a proper sense and attitude to the world's people and communities.

The Financial Futures of Women:
The Financial Futures of Women:

There's nothing like a financial crisis to change attitudes. Women everywhere are dealing with daunting, if not massive, financial dilemmas for a number of reasons: divorce, downsizing, children, stepchildren, aging or frail parents, career changes-and-ceilings. All of them are attitude-changing situations, and all of them - in some way - are enormously impacted by money. Since 90 percent of women at some point in their lifetime will be solely responsible for the financial needs of their family, every woman needs to get a financial life. Right or wrong, good or bad, money is an immediate measure of what you can do with your financial future.

The Sandwich Generation:
The Sandwich Generation:

The Sandwich Generation is made up of adults caught in the middle. Adults 45 to 65, most often, facing the dilemma of raising their own children while assisting aging parents, or actively monitoring a frail parent's decline. It's the portrait of the vast majority of American adults. It's no easier for the old to get older than it is for their adult children to deal with the role reversal of becoming the "parenting child". Respecting elder independence, managing aging parent healthcare needs long-distance, transitions with growing and grown children, new families/stepfamilies, divorce, widowhood and second marriages is the goal which is accomplished by integrating all the needs and cooperating in crafting resolutions.

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