Barb Betts is a dynamic entrepreneur, passionate educator, and accomplished CEO with over 20 years of experience transforming businesses through the power of authentic relationships. As a sought-after keynote speaker, Barb has energized and inspired audiences at top-tier events such as LVMH, Thelios, Fidelity National, Inman Connect, WomanUP!, and the NAR Annual Conference. She’s built a reputation for bringing a transparent, compassionate, and results-driven approach to every stage she steps on.
With extensive experience leading and growing businesses, Barb has mastered the art of leveraging relationships to drive success. She equips entrepreneurs, salespeople, and leaders with the exact systems, strategies, and frameworks necessary to build and sustain thriving businesses.
Barb’s signature methodology emphasizes the science behind cultivating real, authentic relationships—a skill often overlooked in today’s fast-paced business world. She’s changed the way entrepreneurs and leaders think about relationships, demonstrating that they are not just an art, but a strategic, measurable asset that drives real business success.
Through her award-winning podcast, Relationships are Your Superpower®, Barb shares her expertise with thousands, showing salespeople, entrepreneurs, and leaders how to transition from transactional interactions to deep, trust-based relationships. This approach results in more referrals, loyal clients, and a thriving business model built on mutual respect and genuine connections.
Known for her high-energy, impactful presentations, Barb leaves audiences not only inspired but equipped with actionable tools to take their businesses and relationships to the next level. Her ability to weave powerful, real-world lessons into her talks makes her a highly sought-after speaker for anyone looking to elevate their leadership and sales skills.
When she’s not on stage or mentoring business owners, Barb enjoys life in Southern California with her husband and two amazing children. Whether she’s creating lasting memories with her family or connecting with friends over a glass of Cabernet, Barb believes that the most important relationships are the ones we nurture in our personal lives as well as our professional ones.