Michelle Rozen | Behavioral Scientist & Bestselling Author on Leading Change, Focus, and Execution

Michelle Rozen

Behavioral Scientist & Bestselling Author on Leading Change, Focus, and Execution

Fee Range
$50,000

Fees may change without notice. Inquire for a current quote.

Travels From
Newark, NJ, USA

Michelle Rozen
Biography

Dr. Michelle Rozen is the behavioral scientist and bestselling author that the world’s most powerful leaders turn to when the stakes are high, change is relentless, and performance cannot afford to slip. She is one of the most authoritative voices on human performance, change, and leadership in the world today. A behavioral scientist, USA Today and Success Magazine bestselling author, and 3X TEDx speaker, she is the go-to expert for leaders at the world’s most iconic organizations, including Johnson & Johnson, Coca-Cola, and Bank of America. She consistently earns standing ovations and top speaker ratings from the most prestigious stages in the world.

Her groundbreaking research spans the 6% of high achievers who rise above disruption, human adaptation to AI, and most recently the 0-10 Rule, a published study finding that a simple prioritization habit increased focused, high-value work by 55% and cut burnout by 40% in a 12-week controlled trial. This research is the foundation of her forthcoming book with Wiley, releasing January 2027, and has established her as a leading authority on the future of human performance.

Beyond the stage, Dr. Rozen leads the Dr. Rozen Institute for Enterprise Excellence, where she partners with organizations on multi-phase programs that extend her research into lasting behavioral and cultural change across leadership teams.

Michelle Rozen
Featured Videos

Current: 2025 Speaker Reel

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More Videos From Michelle Rozen

2025 Speaker Reel
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Change & Leadership Keynote
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Welcome to the 6% Club!
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Speaking Reel 2024
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Michelle Rozen
Featured Keynote Programs

How to Lead Change with Confidence
Ideal for any team facing change or rapid growth.

Today more than ever, leaders are expected to navigate relentless change while keeping teams aligned, focused, and motivated.
But the greatest threat to any transformation isn’t the change itself—it’s your team’s emotional resistance to it. Fear, confusion, and lack of clarity stall progress long before execution begins.

In this captivating, high-impact experience, bestselling author and behavioral scientist Dr. Michelle Rozen delivers a science-based roadmap to help leaders not only manage change—but lead through it with confidence, clarity, and speed.

This keynote is about getting your leaders fully bought in to leading change—not just surviving it. It presents tools for thriving through change that can be used in both leadership and life, and leaves your attendees with not only a growth mindset and the motivation to lead change with confidence, but also with actionable tools and strategies that they can put to action right away.

Today’s leaders need more than just motivation. They need that powerful combination of a high energy experience with the tools they need in order to lead change, in today’s market and world, delivered by one of the most sought-after experts in the field of leadership and change.

Actionable Takeaways:
* Understand the roots of change resistance—and how to lead teams through it with confidence
* Learn the C.H.A.N.G.E.™ Model—a six-step blueprint for leading people through transformation with clarity and buy-in
* Master the 0–10 Rule™ for fast, confident prioritization and enhanced efficiency and communication
* Apply the Power of the Pause™ to lead proactively, especially in high-stakes situations
* Build a culture of momentum with the Change Engine™—so your people stay resilient, aligned, and ready for what’s next

The 6% Club
The Science of Peak Performance and the Daily Habits That Separate High Achieving Individuals, Leaders and Teams, from the 94%

Most people believe that the real challenge is the market, the industry, or the world. Based on Dr. Michelle Rozen’s extensive research and bestselling book, the real challenge- is within your own head.

In her groundbreaking research, bestselling author and behavioral scientist Dr. Michelle Rozen discovered a powerful truth: only 6% of people consistently follow through on their goals. Why? Because 94% simply do not know how to follow through. They just don’t have the formula.

In this captivating, high-impact keynote, Dr. Rozen reveals what separates the highest performers—and how anyone can learn to operate like them. Based on her national bestselling book The 6% Club—translated into multiple languages and embraced by global leaders and teams—this keynote equips your people with science-backed, easy-to-apply tools that drive results through clarity, focus, and follow-through.

Your audience will get excited about discovering the secrets of the six percenters and about becoming six percenters themselves in business and life. This is where growth mindset meet identity, and the tools for thriving in business and life become universal. This is a business and life- changing keynote with rave reviews from top brands, and the powerful takeaways that your attendees need today more than ever.

Actionable Takeaways:
* Understand why only 6% of people, leaders and teams achieve their goals
* Learn the 6% Performance Formula™—a step-by-step system for showing up, staying focused, and finishing strong
* Apply the 0–10 Rule™ to instantly eliminate distractions and prioritize what truly moves the needle in business and life
* Use the 20-Minute Rule™ to remain hyper-focused in high-stress situations without losing momentum
* Master The Power of the Pause™ to reset under pressure and lead with clarity and control
* Build a culture of consistency, ownership, and daily execution that fuels long-term excellence

The Change Doctor’s Playbook for Adapting to AI
An actionable, science-backed keynote for any team undergoing AI transformation.

What if the biggest threat to your AI strategy isn’t the tech—but your team’s fear of it?

In this powerful, research-based keynote, bestselling author and behavioral scientist Dr. Michelle Rozen brings the insights from her groundbreaking  research on AI Adoption, straight to the front lines of organizational leadership. After surveying 5,000 professionals across industries, Dr. Rozen uncovered a sobering reality: AI initiatives aren’t stalling because teams lack skill. They’re stalling because teams are overwhelmed, uncertain, and emotionally unprepared for change.

In her groundbreaking research, Dr. Michelle Rozen uncovered not only the emotional barriers holding teams back from AI adaptation—but also the science-based, easy-to-apply tools leaders can use right now to overcome them with clarity, speed, and confidence.

This keynote is your blueprint for cutting through AI Adoption Paralysis. With science-backed tools rooted in emotional intelligence and behavior change, Dr. Rozen equips leaders with the actionable tools and the confident motivation to master the tools to overcome resistance and earn buy-in, and align their people around real AI Adoption transformation. It’s a playbook for leaders who don’t just want to adapt to change, but to lead through it.

Actionable Takeaways:
* Understand the challenges in AI Adoption, and how you can overcome them in leadership and life
* Learn the C.L.E.A.R. Model for AI Transformation – a five-step framework to help leaders connect and communicate with diverse personalities through the AI transformation
* Master the Trust Trigger to Gain authentic Buy-In to gain fast, authentic buy-in and lower resistance across your organization
* Master The 15% Window for Seamless AI Adoption – a research-backed method for helping the team adapt to AI quickly and effectively  by presenting AI adoption in bite-sized increments.
* Activate the Adaptation Engine to Build Resilient Teams-build a culture that moves through AI adoption transition with speed, alignment, and resilience.
 

How to Bounce Forward™
The Science of Thriving in a World of Disruption

Resilience helps you recover. Bounce Forward™ teaches you how to become stronger because you moved forward.

AI is transforming industries, markets are shifting, organizations are restructuring, and leaders are being asked to make consequential decisions while the future becomes harder to predict. Disruption is no longer an occasional event that organizations prepare for. It has become part of the operating environment.

For decades, leaders have been taught to bounce back from adversity. Dr. Michelle Rozen challenges that model with Bounce Forward™, her proprietary framework for helping leaders and organizations do something more powerful: use disruption as a catalyst to adapt faster, make better decisions, build new capabilities, and perform at a higher level.

In this research-driven keynote, behavioral scientist, researcher, and bestselling author Dr. Michelle Rozen reveals the behavioral science behind why some people and organizations become stronger through disruption while others become stuck in resistance, uncertainty, and reaction.

She shows leaders how to move from simply managing disruption to using it as a strategic advantage.

The Leadership Question Has Changed

The question is no longer: “How do we get through this?”

The better question is: “Who do we need to become because of this?”

That shift is at the heart of Bounce Forward™.

When disruption occurs, organizations often focus on restoring what existed before. Yet the world that existed before the disruption may no longer be the world the organization needs to compete in.

The opportunity is not simply to recover the past. It is to determine what must change, what must be left behind, what new capabilities must be built, and how leaders can create forward movement when certainty is impossible.

What Your Audience Will Discover

1. Why Resilience Alone Is No Longer Enough
Resilience is the capacity to withstand adversity and recover. In an environment of continuous disruption, recovery cannot be the ultimate measure of organizational strength.

Dr. Rozen introduces the distinction between bouncing back and bouncing forward, showing leaders how to use disruption to build greater adaptability, stronger capabilities, and higher performance rather than simply restoring the status quo.

2. The Behavioral Science Behind Resistance to Change
People do not resist change simply because they dislike change. Uncertainty can trigger behaviors that cause people to protect familiar systems, delay decisions, question their ability to adapt, and hold onto approaches that worked in the past.

Dr. Rozen reveals what is happening behaviorally beneath the surface of disruption and gives leaders practical ways to create the conditions for faster, more sustainable adaptation.

3. How to Create Forward Movement When You Don’t Have All the Answers
Today’s leaders are often expected to provide certainty in environments where certainty does not exist.

Dr. Rozen shows leaders how to create clarity without pretending to know everything, communicate through ambiguity, and help teams take intelligent action even when the path ahead is still emerging.

4. How to Turn Disruption Into an Organizational Advantage
Disruption can expose weaknesses, but it can also reveal opportunities that were invisible before the environment changed.

Participants learn how to identify what needs to be stopped, started, strengthened, and redesigned so disruption becomes a catalyst for better decisions, stronger capabilities, and meaningful forward movement.

5. How to Focus When Everything Feels Urgent
Disruption creates competing priorities, and when everything becomes urgent, organizations can become extraordinarily busy without becoming meaningfully more effective.

Dr. Rozen connects Bounce Forward™ with her proprietary 0–10 Rule™, giving leaders a practical method for determining what deserves attention, what creates meaningful impact, and what should no longer consume organizational capacity.

6. How to Build an Organization That Gets Stronger Through Change
The ultimate competitive advantage is not experiencing less disruption.
It is developing the capacity to adapt more intelligently every time disruption occurs.

Participants learn how to create a culture in which change does not automatically produce paralysis, distraction, or resistance, but instead becomes an opportunity to learn, adapt, and perform at a higher level.

Actionable Takeaways

This keynote is designed to leave audiences with practical tools they can immediately apply with themselves and their teams.

* The Bounce Forward™ Assessment

Identify whether your team or organization is bouncing back, standing still, resisting, or actually moving forward through disruption.

* The Forward Decision

Determine what must be stopped, started, strengthened, or redesigned when circumstances change.

* The Adaptation Advantage

Recognize the behavioral patterns that accelerate adaptation and the leadership behaviors that unintentionally reinforce resistance.

* The Disruption-to-Opportunity Shift

Reframe disruption from something the organization must endure into an opportunity to build stronger capabilities.

* The 0–10 Connection

Apply The 0–10 Rule™ to determine what deserves attention when disruption makes everything feel urgent.

* The Bounce Forward™ Leadership Conversation

Use a practical set of questions to move teams from fear, frustration, and uncertainty toward learning, adaptation, and action.

Michelle Rozen
Featured Books

The 6% Club: Unlock the Secret to Achieving Any Goal and Thriving in Business and Lifeby Michelle Rozen

The 6% Club: Unlock the Secret to Achieving Any Goal and Thriving in Business and Life

by Michelle Rozen

Learn the steps to build better habits and join the ranks of changemakers and goal achievers everywhere

In The 6% Club, The Change Doctor Michelle Rozen, PhD, teaches audiences and readers how to create and actually stick to new positive habits, unlocking the secret formula to the life, success, and happiness they've always dreamed of. The book was born from a recent study where Dr. Rozen surveyed 1,000 people who pledged to make a change in their lives, and, shockingly, only 6% had stuck to the change just a month later.

Dr. Rozen's powerful, uplifting, and actionable methods have been tested on countless event attendees from all types of background for over a decade. In this book, readers will learn how to:

  • Work out more, eat healthier, save more money, do better in business, or attain any other personal or professional goal
  • Make changes solo, or with another individual like a friend or partner
  • Stop making excuses, giving up, or putting it off―effortlessly


Based on science and written by one of the most sought-after motivational speakers on leadership and change, The 6% Club earns a well-deserved spot on the bookshelves of all individuals looking to make lasting changes in their personal and professional lives.

Hit the Change Button: 100 Winning Tips for Creating a Lasting Change in Every Aspect of Your Lifeby Michelle Rozen

Hit the Change Button: 100 Winning Tips for Creating a Lasting Change in Every Aspect of Your Life

by Michelle Rozen

Whatever you are struggling with right now, Hit the Change Button is offering 100 tips for creating a lasting change to support you in whatever you are trying to change in your life. Dr. Michelle Rozen, the world’s leading authority on the psychology of change, reveals 100 tips that will teach you exactly what you need to do in order to create a lasting change in your life, and get to the success, happiness, and results, both in business and in your personal life that you want and deserve.

If you're having trouble changing the things that hurt you, the things that don’t work for you, this book will give you the mindset push that you need, today more than ever. Hit the Change Button is a light read, but its message is powerful and based on years of research and expertise in the fields of self-development and self-improvement.

Learn how to:
* Master your fears
* Let go of the past
* Turn your dream into a plan
* Train yourself to be more confident
* Beat overthinking and hesitation
* Improve your mental health
* And much more

Hit the Change Button is packed with lots of tips and tools to transform the way you do things, and the results that you are getting, in every aspect of your life- whether you are looking to make more money, become healthier, become fitter, reduce your stress, improve your relationships, or achieve anything else that your heart desires.

The Change Doctor's Playbook for Adapting to AI: Science-Backed Strategies to Thrive in a World That Won't Stop Changingby Michelle Rozen

The Change Doctor's Playbook for Adapting to AI: Science-Backed Strategies to Thrive in a World That Won't Stop Changing

by Michelle Rozen

Artificial Intelligence is no longer on the horizon. It is here, and it is transforming the way we live, work, and lead. The greatest challenge we face is not the technology itself. It is our human ability to adapt to it. Dr. Michelle Rozen, behavioral scientist, bestselling author, and global authority on leading change, has dedicated her career to helping organizations and individuals navigate their most complex transitions. She has worked closely with the world's top brands as they faced moments of disruption and reinvention. In recent years, she has witnessed firsthand how leaders struggled to guide their teams through AI transformations. What she discovered was surprising and deeply revealing. The obstacle was rarely a lack of technical skill. Instead, it was the emotional overwhelm, uncertainty, and resistance that paralyzed progress. Determined to uncover the root causes, Dr. Rozen conducted one of the most extensive national studies on adapting to AI. Her groundbreaking research revealed that the real barriers are not about systems or tools, but about people-their fears, their doubts, and their readiness to embrace what is new. In this powerful and practical book, Dr. Rozen translates her research into a step-by-step playbook for thriving in an era defined by constant transformation. She provides science-based strategies and relatable tools to help you: ¿ Overcome resistance to change at every level: organizational, team, and personal. ¿ Build resilience and confidence to adapt in environments that never stop shifting. ¿ Lead yourself and others with clarity and certainty even when the future feels unpredictable. The Change Doctor's Playbook for Adapting to AI is more than a book about technology. It is a book about people. It is about how you can stop fearing what is next and start shaping it. If you are ready to move beyond hesitation and lead yourself, your team, and your organization with confidence, this playbook will show you how to thrive in a world that won't stop changing.

2 Second Decisions: The Secret Formula for Leading Change by Making Quick Winning Choicesby Michelle Rozen

2 Second Decisions: The Secret Formula for Leading Change by Making Quick Winning Choices

by Michelle Rozen

The book that will change the way you make decisions- and will change your life.

Whatever decisions you are currently struggling with, 2 Second Decisions offers a proven formula for making your best decisions - quickly and effectively. Dr. Michelle Rozen, America’s leading expert on dealing with change, reveals a practical formula for making your best decisions. Learn to make decisions – from small everyday decisions to big, life-changing decisions – without overthinking or being affected by others.

If you're struggling with making the right decisions for yourself, when it comes to your health, finances, relationships, career, success, business or anything else, you are not alone. The average person makes about 35,000 decisions a day, most of which are made without thinking while on autopilot.

To achieve the life you want and deserve, and het on the path for success with your self improvement, you need a tool. 2 Second Decisions is a proven tool to help you get out of your own head, cut through anxiety and overthinking, and make clear decisions with confidence.

Dr. Michelle Rozen has a rare ability to communicate complex, impactful ideas in simple, actionable ways. In 2 Second Decisions, Dr. Michelle shares stories from her own life to effectively communicate her life-changing system. Her extreme vulnerability and captivating storytelling make it easy for readers to truly digest the 2 Second Decisions system.

Dr. Michelle inspires readers to adopt a winning mindset and live their best lives, improve their mental health and get on track with their self development. But more importantly, 2 Second Decisions gives readers the tools they need to actually do so.

Learn how to:

  • Become (much) more successful
  • Stop procrastination
  • Beat overthinking and self-doubt
  • Set boundaries and feel in control
  • Make the best decisions for yourself

...and much more.

2 Second Decisions will change the way you make decisions. It gives you the tools and strategies to make your best decisions, with clarity and confidence - whether you’re a leader looking to build a winning team, a company hoping to change the world, or an individual looking to lose weight, improve your relationships, make more money, or achieve any goal you may have.

Michelle Rozen
Featured Reviews

Michelle Rozen
Featured Articles & Resources

The Rule of Much More in Trying Times

About a week ago, I caught myself completely overwhelmed. I mean, I’m a pretty tough cookie. I've done a thing or two in my life and I do not get overwhelmed easily. Still, I...
Read More
Topics:   Leadership ,   Change

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How much does it cost to book Michelle Rozen?

Michelle Rozen's keynote fee is $50,000.

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