Let's talk about making your messaging stick, whether it's in front of a room full of people or one on one. The ol' good cop/bad cop routine is something that works in speeches. Now, you may be imagining a bi-polar speaker, but we're not talking about two different personas. In an effective keynote, the "Good Cop, Bad Cop Presentation Techniq...

"What if Tesla and Netflix had a baby?" Now that's a subject line that would entice you to read an email (see below for the answer). But what if your subject line reads like this: "Follow up to our conversation" Eeeegads. You have blown your chance to make a great impression in your email. What do you need to write a ...

Each of us can readily empathize how serving in the military, police force, fighting fires or flying a plane can be stressful, but you don't truly know how stressful planning an event can be until you've walked a mile of convention center corridors in their shoes. How hard could it be? Fourteen years ago, the echoes of the stress organizing...

Are you having to endure an increase in canceledphone calls, lunch meetings and appointments? Is society's level of integrity (keeping one's word) devolving into aquagmireof "Something came up and it's more important than you," or is there amechanismtriggering an unsettling trend of cancellations and rescheduling? It is happening multiple times...

"What if Uber and Walmart had a baby?" Now that's a subject line that would entice you to read an email (see below for the answer). But what if your subject line reads like this: "Follow up to our conversation" eeechhh, blahhh, grrrrgh, bleeeesch. What does it take to write a good subject line? Simple. Your noggin. By putting some of you...

The art of reinvention is NOT about starting with a market need. The path to reinvention starts with what YOUneed. More specifically, that 'juice' that gives you energy - is what the market is looking for. Think back to the television phenomenon,Seinfeld. With loyal viewers and a record setting finale, "What are you going to do to top this?" wa...

No matter how much we invest in ourselves, we always have some measure of self-doubt. How does one say goodbye to the negative voice sitting on our right shoulder? Well, we couldn't think of anyone better to guide us, than Vince Poscente, the internationally acclaimed keynote speaker, founder of The Goal Acceleration Institute, a...

Want something? A sale? Somebody's help?You may beleading with the wrong strategies and tactics.Fine tuning objection handling techniques. Product comparative analysis. Ensuring your SEO target words are driving inbound leads. A clever way to argue your point.Sure, all that's important but masterful stories are critical as an upfront approach. T...

A recent Wall Street Journal article affirms,Parents, let it happen instead of coaching your kids from the stands. Yeah. Makes sense. But, don't be so sure with my Senior Citizen mom. Press the point and she'd probably mutter, "Well get off the ice if you're not going to hustle." Back-checking in hockey is a term primarily for forwards chasing ...

The trail held treasures for those willing to stop and look. Yet, the most delicious fruit was within reach - but untouched. Most were willing to comfortably pick low-hanging fruit. The best berries required stretching through some prickly branches. Human nature revealed itself in Mother Nature. When there is some form of resistance, our natural...