Brian Solis

In today’s AI + Attention Economy, customers have more power, more options, and more tools to evaluate brands instantly. Expectations are being reset by the best experiences in every category, meaning your real competition is the last great experience your customer had anywhere.

Customers now research, compare, and decide with AI copilots before they ever visit your site, store, or contact center. Attention spans are shorter, patience is thinner, movements faster, but intentional. Brian frames the modern customer as the “accidental narcissist”: not selfish, but self-directed...empowered by technology, and expecting every interaction to be personal, immediate, and validating.

Brian wrote one of the world's "best customer experience" books of all time. He will introduce a modern formula for competing through experience: BX + CX + UX = X, where X is your Experience Advantage. He reveals how to earn attention and trust, deliver "wow" through “ignite moments,” and create emotional connection at scale.

Audiences will discover: 

A modern blueprint for competing through experience when attention is scarce and AI shapes decisions.
How to win attention and how generative AI is reshaping discovery and decision-making.
How to design “Ignite Moments," signature interactions that customers love, remember, and choose.
How to use AI to deliver warmth and relevance at scale—without becoming creepy or robotic.
How to measure Return on Experience (RoE).
A modern blueprint for competing through experience when AI shapes decisions and attention is scarce How to design for the “accidental narcissist” customer—without over-personalizing or crossing the “creepy line” The Ignite Moments recipe to reduce effort, build trust, and create emotional stickiness across digital + human channels How to use AI to deliver warmth and relevance at scale (and where humans must stay in the loop) A practical way to align teams around BX + CX + UX = X so experience stops being siloed A measurement framework that connects experience improvements to growth, retention, CLV, and RoE

Every year, executives visit Silicon Valley to visit leading tech companies and to meet leading entrepreneurs, especially now with a new breed of AI-Native startups.

AI-Native are a new breed of startups that ship faster with tiny teams, deliver near-instant time-to-value, and generate outsized revenue per employee (RPE) while scaling without scaling headcount, and create moats that keep them competitive as they evolve.

In this is a special session, Brian will bring Silicon Valley to you. He'll reveal his research around "AInfinite thinking" and what it means to think like an AI Native startup by exploring the mindsets of  founders and investors.

You’ll walk away with a blueprint to learn from AI-Natives: how they build moats, how they structure teams around outcomes, and how they redesign work so humans focus on judgment, creativity, and deep thinking while AI handles analysis, synthesis, and execution.

During his time in Silicon Valley, Brian has helped launch over 1,000 startups, including Airbnb, Uber, Tripit, Twitch, Zappos, Google, Amazon, and Meta. Brian has also advised investors and guided celebrities on their startup investments, including Oprah, Shaq, Adrien Grenier, Katie Couric and Ashton Kutcher. KGO called him a “Silicon Valley staple” and “one of the top people to know in Silicon Valley” by Huffpost.

Audience Takeaways... 

Adopt the AI-native “Founder OS”: move with speed, customer obsession, and relentless learning.
Design a moat beyond the model: compete with proprietary workflows, data advantage, and distributions.

Ship to learn, not to impress: prototype fast, measure impact, iterate in-market, and let usage—not committees—decide.

Make AI a team sport: rewire how work gets done with human+agent collaboration, clear guardrails, and new operating rhythms.

Think like an investor: place disciplined bets, kill zombie projects, and scale what proves traction with focus and conviction.

Measure what matters: track time-to-value, adoption, revenue-per-employee, cost-to-serve, and agentic capacity to accelerate ROI and double down where the numbers prove momentum.

The AI-Native playbook for tiny teams that scale outcomes, not headcount
How to improve RPE and compress time-to-value by redesigning decisions, handoffs, and workflows
The new defensible moats: data + distribution + trust + experience—and how to build them internally
A practical path from pilots to an AI-native operating model (roles, workflow, governance)
What to change first to move faster: the work, not the tech

Leaders, the next workforce isn’t about AI replacing people. It’s about people leading teams of AI agents, digital coworkers that can research, plan, execute, and coordinate across systems. But how do you know where human work stops and AI agents take over? The answer is where the org chart becomes the work chart.

In this future-forward keynote, Brian Solis shows what changes when work becomes modular and continuously optimized. Jobs are broken into tasks, tasks are rebuilt into outcomes, and teams become hybrid by design—humans provide judgment, empathy, and accountability while agents handle analysis, synthesis, and execution. This is how organizations compress cycle time, accelerate time-to-value, and scale impact without scaling headcount.

Brian explores why the future of work is a collaborative partnership between CIOs and CHROs, because the agentic enterprise sits at the intersection of architecture and culture. IT can’t deploy it without HR, and HR can’t sustain it without IT. Leaders leave with a clear blueprint for redesigning workflows, governance, and operating models for human+agent collaboration—plus a modern way to measure performance through time-to-value, quality, decision velocity, and cost-to-serve, not activity.

In this insightful session, audiences will understand...

How to shift from managing org charts to managing work charts as AI agents become part of everyday execution.
A practical model for decomposing jobs into tasks and recomposing them into human+agent teams aligned to outcomes.

What CIOs and CHROs must co-own workflow design, governance, skills, and incentives—to make adoption stick.

How to scale impact without scaling headcount by improving time-to-value, cycle time, decision velocity, and quality.

The guardrails that keep speed from breaking trust: security, accountability, transparency, and responsible AI governance.

It’s not enough to be a digital-first company anymore. Digital transformation without business model innovation is still business as usual. Innovation cycles are only accelerating, making the next decade among the most pioneering for organizations that embrace the future and disruptive for those that hold on to the past.

As one of the world’s leading digital and business futurists, Brian studies how the evolution of technology, business, and  society evolve and reshape markets. He then helps leaders understand the connection between the present and emerging trends to take control of their destiny.

In this custom keynote presentation, Brian will spend time with the team to understand your event theme and objectives, industry challenges/opportunities, and audience. He’ll then share a personalized vision of the future to help your organization understand and embrace the dynamics, important trends, and behavior shifts impacting your industry.

Areas of focus can include: 

The role of AI, humanoids, spatial intelligence shifting how work flows.
Consumer/employee trends | Emergent technology trends.
Best practices from leaders and innovative companies outside your industry.
Industries:
Business
Retail
Financial Services/Insurance
Automotive
Healthcare
Travel and Hospitality
Restaurant and QSR
Disciplines:
CX/Customer Service | Marketing/Brand | Sales | HR/EX

Every great innovation changes behavior. In 2014, Brian Solis introduced his first “Wheel of Disruption,” which tracked disruptive technologies and explained their potential impact on markets and society. In this bespoke session, Brian will develop a customized “Wheel of Disruption” for your event to explore the disruptive trends and potential impact scenarios to help audiences humanize trends and inspire them to dream bigger.

In this eye-opening and motivating session, Brian will…

Work with executives to understand the state and future potential of the company.
Explore the trends that matter to the organization and how they’ll help achieve business goals and success.
Explore challenges and opportunities and how to overcome them.
Help you learn how to track, make sense of, and prioritize emerging trends and technologies.
Note: This session can be combined with any other talk. I guess that's also true for all topics, since everything is customized for you!