Bob Losure | Former CNN Headline News Anchor and Cancer Survivor

Bob Losure

Former CNN Headline News Anchor and Cancer Survivor

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Las Vegas, NV, US

Bob Losure

Nationally-known emcee and keynote speaker Bob Losure is proud to once again call Las Vegas his home, and is active in 2017, keynoting on the future of the national media before the Public Relations Society of America Las Vegas chapter (PRSA). It's a city where Bob has hosted so many tradeshows and conventions over the years for Officemax, RadioShack, JC Bamford at ConEXPO, the Outdoor Advertising Association of America, and the Las Vegas Chamber's largest annual event, 'Preview', at the Thomas and Mack.

Mr. Losure capped off a year of hosting awards presentations, product launches, and interviews in October of 2016, emceeing a black-tie "Performance Awards" gala for 700 members of the global hedge fund industry at Cipriano's in New York City.

Also in 2016, Bob moderated a 75-minute session with America's most famous married political odd couple, strategists James Carville and Mary Matalin, at the Industrial Asset Management Council Convention in New Orleans. It marked Bob's 200th emcee and keynote appearance.

Mr. Losure recently anchored 'live' on-camera interviews for Thrivent Financial from the Minneapolis Convention Center, moderated the Privacy Xchange Forum Cyber-Security Conference in Scottsdale, hosted the ExpressPros Leadership 'Simulcast' with sportscaster Dick Vitale from Thousand Oaks, California, and emceed the World Crane and Transport Summit in Miami.

Mr. Losure's emcee and on-camera anchoring skills have received high marks from former Delta Airlines CEO Richard Anderson. Bob moderated a televised meeting with Delta flight attendants and Anderson, as well as a press conference with 63 foreign journalists and a panel of four aviation experts in New York City for Delta.

Bob's guests on stage have included former Las Vegas Mayor Oscar Goodman, Forbes Magazine's Steve Forbes, CBS anchor Walter Cronkite, financial expert Erik Wahl, and ABC-TV's Shark Tank panelist Barbara Corcoran.

Bob Losure
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Cancer Survival
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Cancer is Just the Beginning

Former CNN Anchor Bob Losure is more than a cancer survivor in many ways. Today he is a disciple for spreading the word that cancer CAN be beaten. Faced with the harsh reality of rapidly-growing testicular cancer that had spread to his lymph nodes, he endured three operations, three rounds of chemotherapy, and the loss of his anchor job at the CBS affiliate in Tulsa to reach for a new beginning that he had only dreamed of. As his hair was falling out from the chemo, Bob flew to Atlanta to audition at CNN. Miraculously, he not only got the anchor job, but even more importantly, he learned how precious life is. Speaking across America, he recounts how faith and the encouragement of hospital caregivers as well as many people he never even had the chance to meet in person put him back on the road to living out his dreams and encouraging others that the fight against cancer is getting stronger every day.

Mr. Losure holds nothing back as he lays out his life-and-death struggle in keynotes to over 90 groups and medical centers, including the American Cancer Society in St. Louis, M.D. Anderson Cancer Center, and Duke University Medical Center. Bob lets his audiences into his deepest thoughts as he lay in a hospital bed as large bags of chemotherapy drugs dripped into his body for days on end. He tells the courageous story of fellow CNN anchor Don Harrison, who battled cancer three times, even losing a leg at age 13. It was Harrison who saved the network from what would have been a disaster of monumental proportions
when he refused to read on-the-air what turned out to be an erroneous story that President George H.W. Bush had died beneath a dinner table in Tokyo. For Don Harrison that day, his stalling in the face of orders to read the story saved the network from what would have been a major mistake.

Overcoming Fear, Risk, Adversity, and Change

I remember the first time I flew to Atlanta to visit CNN while still a testicular cancer patient undergoing chemotherapy in my hometown of Tulsa. I was auditioning at CNN Headline News, watching my hair fall out and struggling to keep the remaining strands in place during...yes, DURING three rounds of chemotherapy, and hoping that CNN would like my perseverance in facing my physical challenges and let me work for them. I believed strongly that I would live...and apparently that belief may have rubbed off on them. It must have. They hired me. Then, just three weeks after I joined CNN, I was in the anchor chair covering the liftoff of the Space Shuttle Challenger when it exploded 90 seconds after take of, leaving all of us in the newsroom, and millions in the TV audience watching aghast. And that's one of many stories I want to tell you in person.

I've been fortunate to run across a number of wonderful people in this world. A few years ago I did a one-hour interview with CBS anchorman Walter Cronkite. Then there's a good friend of mine and three-time cancer survivor, former CNN Headline News anchor Don Harrison. Don saved the reputation of CNN Headline News by refusing to read an unverified report on-the-air that President George H. W. Bush had died unexpectedly at the dinner table in Tokyo in 1990. Fortunately, though sick, the President was very much alive. And so was Don's career.

I've been speaking all over this country for over 20 years, and the speech I give today as a former anchor during the early days of CNN is far different than the one I gave the first time in 1992. I want you to conquer those dream killers--Fear, Risk, Adversity, and Change, in the workplace and in life. But the road you take to do that could be far different than mine. And if you look inside yourself, you'll see qualities that you may not have known were there. Qualities that matter: Honesty. Integrity. Belief in Yourself. And Conquering Fear no matter how large the shadow looms over you.

Actor and Director Woody Allen has given us some great quotes: "I'm not afraid of death. I just don't want to be there when it happens." Yes, we can laugh, but the reality is that the fear of losing our lives is a big one. There was nothing more tragic in America than the horror and aftermath of the World Trade Center tragedy. Then-New York Mayor Rudy Giuliani walked through a haze of smoke and ash and crowds of desperate New Yorkers, and later revealed that his bout with prostate cancer the previous year changed him much more than 9-11. He said the cancer showed him the lack of control we have over death and removed some of the fear of death. In place of fear, he found courage. It was his father who told him years before that "you must manage fear to accomplish what you want to accomplish. It's finding areas in times of emergency where you've got to become deliberately calm even as everyone is yelling and screaming around you. Somebody's got to be able to figure a way out of the jam. And you'll be able to do that."

Giuliani remembered that as his dad was dying in a hospital bed, he asked him, "Were you ever afraid?" His dad responded, "Sure, there were times when I was afraid. But it isn't about being afraid, it's about overcoming it."

And Fear goes hand-in-hand with Risk, Adversity and Change. If we don't take risks, at least those with even a small chance of succeeding, we'll never be able to face Adversity or Change. Risk had come to my boss, Ted Turner, before, He took all the money from his sign company and bought large satellite dishes and cheap TV
programming in 1975 to start TBS just as the country was undergoing a massive expansion in underground cable lines and satellite technology. Five years later he put CNN on the air when very few people thought there was enough news to fill 24 hours. He took the risks, and succeeded wildly. In a way, he also won against those dream killers of Adversity and Change in one fell swoop. I was there at CNN to see those changes, thanks to overcoming adversity with testicular cancer, and being forced to overcome Fear, Risk, Adversity, and Change all at once. And that's what I want to be my gift to you. If one door closes, I would suggest kicking down the next one. And if that doesn't work, kick down the next one. What a life awaits all of us if we dust ourselves off...and as Frank Sinatra put it, "Get Back In The Race!". I might have been able to work if I had settled on ending my TV broadcast career, but I knew there was so much more I could do if I was up for competing with the best, and faced Adversity by refusing to cower,to feel sorry for myself, and simply give up my dream.

I've spoken or emceed before over 200 conventions, from New York to San Francisco to Seoul, South Korea, and just as importantly Rock Hill, North Carolina, and Binghamton, New York. And every one of them have been a chance for me to grow...and hopefully for you, as well. I look forward to meeting you in person in the near future.

Who Hijacked My CNN?

...And Can I Please have it back?
Former CNN Headline News Anchor Bob Losure pulls no punches on how CNN has thrown out traditional journalism in the wake of the Trump Presidency, becoming a shill for the far left and also left its mantra of trust and fairness in shambles.

As Bob puts it, "Both CNN, and the sister network I anchored for in Atlanta for nearly 12 years, CNN Headline News (now HLN), have thrown out journalistic standards when it comes to political coverage, spinning almost every story, and in some cases, mangling the truth, by attacking anything Trump, anything Republican or conservative--distorting and trivializing in a way that embarrasses those of us who toiled for decades to earn the respect."

Mr. Losure, who spent 30 years anchoring and reporting in local news in Oklahoma, and has keynoted nationwide for 25 years, frequently gets introduced as a former member of “The Clinton News Network”, and and eventually gets peppered with questions from the audience on why CNN is so liberal, how did former CNN President Tom Johnson enjoyed his nights sleeping in the Lincoln bedroom in the White House courtesy of Bill Clinton?, and whether Bob sympathized with the point of view of CNN political reporters like Christiane Amanpour. After speaking, on more than one occasion, his ride back to the airport never materialized. He got the hint. The respect was gone. Pick your side—Fox News, The New York Times, Washington Post on the right. MSNBC and your beleaguered CNN on the left. But above all, don’t pick the moderate side...because no one will want to hear you.

In his speech, Bob points to the years 1994-1996 turning points in journalism. A liberal L.A. Times Executive Editor, Tom Johnson, was hired by Ted Turner as CNN President. Johnson began a move to trim CNN’s full-time bureaus in places like Dallas, Detroit, Chicago, even Atlanta and other cities, bringing more and more of its staff from Atlanta to New York, and slowly adding more liberal talk and less straight news pieces when it came to politics. And with Hillary Clinton’s loss, it’s an all-out war by the national press with the goal, to impeach Donald Trump.

Since 1995-96, With MSNBC on the far left, and Fox News on the far right, politics has reigned over 80 percent of the news/talk time. Much of the news in middle-America and the west is ignored. When Ted Turner sold CNN to Time-Warner to become its Vice-Chairman, little did he know that he would be pushed aside and lose six billion –yes “billion” dollars and so much of what he had worked so hard to build.

Twenty-five years ago Bob looked forward to sitting in the anchor chair at Headline News, and it didn’t hurt that it was the only national news game in town at the time. But “HLN” now concentrates on a steady diet of “Forensic Files” at night, and is a mix of Hollywood gossip, and how to shop for the latest fashions in the day. Bob knows that the so-called “news wheel” of news developments, business updates, weather nationwide, sports, and human interest stories—and not just one-sided political discussion—could work today, though the audience is older and the pie has been carved up in so many pieces.

Bob knows the younger audience today, those under 35, are headed to their I-Pads and Tablets to to seek out the headlines that are important to them, and they don’t care whether the viewing screen is 5 inches or five feet—they just won’t wait around for the linear TV news of today, where you watch many of the same news talk shows replaying every three hours on their schedule. Maybe Ted Turner, still with a two-billion-dollar fortune of land holdings and “Ted’s Montana Steakhouses”, knows something we don’t know. He says, tongue-in-cheek, that he’s keeping an eye out from his third-floor office three blocks from the CNN Center in Atlanta, watching and waiting for CNN to raise the white flag and and plead with him to come back and save them.


Bob gives a bheind-the-scenes look at CNN, and the good and bad of network news, and how his successful fight against testicular cancer led him to prominence in the CNN anchor chair.

Bob Losure
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