Bob Allen | Chief Storytelling Officer of IDEAS

Bob Allen

Chief Storytelling Officer of IDEAS

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Orlando, Florida, USA

Bob Allen

Bob Allen began his career in the entertainment industry as a musician at the age of 16. After graduating from college, Bob held a variety of positions in Disneyland's Live Entertainment Division. Productions included several spectaculars, and creative development work on Disneyland's Main Street Electrical Parade among others.

In 1978, Bob's team conceived, developed, and produced numerous film, tape, and multi-media materials for the Tokyo Disneyland park and Bob also began work as a writer and producer with Walt Disney Imagineering on several attractions that would become part of EPCOT.

In 1982, after relocating to Walt Disney World, Bob became the manager of an in-house production company of forty full-time staff. During this period he directed and produced in addition to his management duties. In 1985 Bob became the Florida anchor for the production focus of the Disney-MGM Studios and was promoted to Director of Film and Tape Production. In 1991 he became Vice President of Disney Production Services, Inc. He was responsible for all facilities and services at the Disney-MGM Studios as well as the operation of Disney IDEAS (Innovation, Design, Entertainment, Art and Storytelling), a full service Integrated Creative Content Studio. While Bob is involved with all aspects of the company, his primary role is the Chief Storytelling Officer for the focusing on concept development, experience design, and branding.

A nationally recognized speaker, Bob has presented to various groups that include the U.S. Air Force, Association of Travel Marketing Executives, Allied Travel Organization, National Telecommunications Conference, and TedX High Point to name a few.

Bob Allen
Featured Video

Current: Bob Allen TEDx

Time 18:28

Bob Allen
Featured Keynote Programs

Zennovation-The Power of the Net Present Moment

Innovation has been pigeonholed as the province of inventors and technologists, designers, artists and any number of organizational gurus and it’s in the news everyday. The U.S. is “losing” it, India and China are “growing” it and every company seems to be searching for it. But what really is “IT”? In this presentation, Bob Allen, a 25 year Disney veteran, Zen teacher, Founder and Chief Storytelling Officer of the Innovation Studio called i.d.e.a.s., (Innovation, Design, Entertainment, Art and Storytelling) answers that critical question and demonstrates that innovation is owned by every person in an enterprise through a collection of stories, real cases and interaction with the audience. Beyond a working and useful definition of innovation and its behavioral components, Bob works with the audience to uncover the innovative potential in ANY organization.


Far from what is advanced in a lot of “New Age” hyperbole, storying is a practical, feet-on-the-ground discipline as useful and critical a leadership skill as finance, marketing, sales and operations. Stories, it turns out, are how the human brain constructs reality. They are so powerful that recent studies have proven that the brain doesn’t discriminate between stories and “reality”. The root of how we create what we experience as “The Universe” is in the stories we tell ourselves and others. Storying-the process of becoming conscious of the stories we live in and then beginning to be the deliberate “teller” of those stories-is an immensely powerful practice in organizations. This relaxed and entertaining presentation focuses on how “Storying” an organization can be achieved.

Through the telling of stories-fictional and factual, Bob Allen, Founder and Chief Storytelling Officer of the innovative, multi-faceted studio called i.d.e.a.s., explores the native storytelling ability we all have and how we can bring it forward as a powerful tool.

Bob Allen - How the future works today!

Whether you are state governor’s office, a local school board, a state workforce or economic development organization, an independent school district or a military command, Bob's designs custom speeches and workshops to answer your challenges, your opportunities, your barriers, your objectives and your dreams. Bob speaks for audinces nine to ninety years of age and will:

• Show you the transformative nature of stories deeply rooted in how humans learn

• “Play-out” compelling futures to develop teams and momentum forward on strategic initiatives and goals

• Help you discover your organizational and/or personal leadership story and how it shapes your future

• Deliver workshops to motivate stakeholders to collaboratively design the future by leaping the story-action gap

• Move you to “Storying” your organization, team or initiative to achieve goals and objectives in a practical and human way that is as critical to leadership as emotional intelligence, organizational development, soft skills and operational experience

• Teach you authentic storytelling and the process of becoming conscious of the stories you live in and then transition you to deliberate storytelling to shape your life, your community and the world

• Teach you how to apply principles of Zen so that you can find the “innovation imperative” in your life, act in the “net-present moment,” learn the “doctrine of radical acceptance,” and understand the relationship between love, openness, purpose and the “art of innovation”

• Invent, create, build, design, model, entertain, and story your world today using the i.d.e.a.s.™ signature innovation process—StoryJam™

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