Ann Handley
Wall Street Journal Best-Selling Author and World’s First Chief Content Officer
Featured Topics
Fee Range
$20,000
Ann Handley
Biography
Ann Handley is a Wall Street Journal bestselling author who speaks worldwide about how businesses can escape marketing mediocrity to ignite tangible results. IBM named her one of the 7 people shaping modern marketing. Ann is a digital marketing pioneer and the Chief Content Officer of MarketingProfs, the leading marketing training company with more than 600,000 subscribers.
She is the Wall Street Journal bestselling author of Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content , and co-author of Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business.
Her books have been translated into 19 languages, including Turkish, Korean, Italian, Chinese, and Japanese. A LinkedIn Influencer, she has more than 420,000 followers on Twitter and is consistently named one of the more influential marketers on social media.
She has contributed commentary and bylines to Entrepreneur magazine, IBM’s Think Marketing
Inc. magazine, Mashable, Huffington Post, American Express, NPR, and the Wall Street Journal. Ann lives in Boston, where she is Mom to creatures two- and four-legged.
She is an E.B. White Superfan, a Cavalier King Charles Spaniel enthusiast, and a novice tap dancer. She escapes it all by retreating to her tiny-house office, which houses her vintage typewriter collection.
Ann Handley
Featured Keynote Programs
Storytelling in a Chaotic World
These are weird times to be in Marketing, aren’t they? It’s business as usual at exactly ZERO companies. That’s true no matter what you do or what you sell …B2B, B2C, SMB … all of us. Everything is suddenly, confusingly different. So, what’s the path forward? What do the current times mean for you, your business, and your customers? In this presentation you’ll learn:
- How the notion of brand storytelling has shifted
- 7 non-negotiable things your storytelling MUST do
- The best tactics for connecting with customers right now
The Big, Bold, Brave New World of Content & Storytelling
How content marketing and storytelling can give your organization the ability to reach the people you need to reach.
In this fun, inspiring session, Ann will counsel you on how your organization can create marketing that’s engaging—because your audience demands it, and your organization deserves it.
Challenge Your Assumptions
A Guide for the Fearless Marketer (That's You!)
The three specific places where most companies are relying on fake facts and hunches instead of data, research, and honest empathy. Ann delivers inspiration to develop marketing stories and programs that don’t just drive business… but also feed your soul.
How to Level-Up Your Writing and Make It Ludicrously Spectacular
Time: 45-60 minutes
Tactics, tricks, takeaways for improving your marketing writing.
Suited to: Marketing practitioners, writers, journalists looking to move into content marketing, creatives
Most everyone hates writing.
But most everyone loves to have written.
Especially when we’ve produced something we can be proud of. ("Of which we can be proud” might be technically correct, but it sounds too stuffy, amirite?)
Come to this fun session to hear Ann’s key insights on a subject near and dear to her heart: how you can take your writing from second-rate to spectacular.
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