This energetic, highly targeted presentation will orient attendants to the attitudes, tools, and behaviors that are critical to surviving in the age of high-volume, ubiquitous email.
Merlin Mann of 43Folders.com will show you:
Time and attention are a knowledge worker’s most precious and irreplaceable natural resources. And, yet, most of us find our lives riddled with attention leaks that sap hours from every week. What can we do to understand where those leasks are coming from? And how we can start to command greater respect for time and attention — as well as ensuring that we respect that of our colleagues?
In this talk, Merlin Mann demonstrates how digital technology and cultural changes have upset the balance of scarcity and plenty in the lives of wired knowledge workers. You’ll learn why it’s critically important to set and honor boundaries that protect your time as well as developing new skills to guard against unwanted or unproductive drains on your already-overwhelmed attention.
This provocative and engaging discussion includes high-level thoughts on how to renegotiate and reclaim the attention you’ve ceded to others, as well as fostering discussion on the changes your team can start making today to improve work culture and create a more healthy, respectful, and productive work environment.
Today, there’s no shortage of free advice on how to build a popular and financially successful blog — new tip sites seem to pop up every day, pointing the way towards fast money and easy traffic. But how do you know which advice is right for you and for the kind and quality of audience that you hope to attract? The truth is that one size very much does not fit all. So what really works?
Merlin Mann, creator of sites like 43folders.com presents a simple formula for growing a smart, organic audience through high-quality content and a strong, dependable voice. He looks at case studies of popular independent bloggers who have succeeded in building a following without sacrificing their unique message and brand.
You’ll also learn which short-win shortcuts do more harm than good, as well as hearing the blogosphere’s most boringly dependable trick for achieving success in a crowded, competitive space.