Jeff Fromm

Jeff Fromm Jeff Fromm
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Jeff Fromm

Expert On Millennials, Generation Z And The Impact Of Purpose

Travels From
Kansas City, Kansas, United States
About Jeff Fromm

As the Millennial and Gen Z Marketing Guy, Jeff Fromm has traveled the world speaking professionally on how youth culture is impacting the marketplace -- as well as the consumer behaviors of every generation. In 2010 Jeff led the first public study of Millennials through a partnership with the Boston Consulting Group. That work informed his first book "Marketing to Millennials." He has since co-authored 3 more: "Millennials with Kids," "Marketing to Gen Z" and "The Purpose Advantage." Jeff is also a ...

Jeff provided a dynamic combination of education and entertainment around Millennial consumer trends. The content he had to share was so rich and engaging that we invited him back to speak again.

Julia Kanouse, Vice President, Marketing NRA - National Restaurant Association

Our audience of large national and international multi-unit restaurant and retail operators was highly engaged by Jeff’s content. His examples were fresh and his findings were insightful.

Joe Sciara, SVP Marketing and Brand Research - Service Management Group

Jeff is truly a subject matter expert. His presentation combined both cutting-edge information and great entertainment value. He was able to present in such a way that both students and business leaders found the information accessible and attention-grabbing. We have received great feedback about him!

Angie Peter-Badura - University of Wisconsin-Madison Kohl's Center for Retailing Excellence

Through compelling examples of brands that are getting it right and those that still have much to learn, Fromm offers useful insight into the values, insights and behaviors that shape this pragmatic generation.

Donald Hall - Hallmark

Jeff was able to provide great insights and unique information to a group representing many different areas of Target. He is a true expert in the field, and an excellent resource.

Laura Anderson - Target

Jeff Fromm offers a direct line into the lives of this generation and explains what drives their behavior. He delivers invaluable insights for any brand marketer interested in this generation.

H&R Block
12 speaker reviews for Jeff Fromm View All

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