Jackie Huba
Customer Loyalty Expert
Jackie Huba
Customer Loyalty Expert
Speaker Fee Details
About Jackie Huba
Jackie Huba is the bestselling author of three books on customer loyalty. Her most recent book is Monster Loyalty: How Lady Gaga Turns Followers into Fanatics, which outlines how the pop star has built a legion of loyal fans and the lessons that business can use to build their own loyal customers. Her second book, Citizen Marketers: When People are the Message (co-authored with Ben McConnell), documents the emerging world of social media and how brands should begin to embrace a participatory ...