Bill Stainton CSP, CPAE | 29-Time Emmy Award Winning Hall of Fame Speaker on Innovation, Creativity, and Breakthrough Thinking

Bill Stainton CSP, CPAE

29-Time Emmy Award Winning Hall of Fame Speaker on Innovation, Creativity, and Breakthrough Thinking

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Bill Stainton CSP, CPAE

Bill Stainton, CSP, CPAE is a 29-time Emmy Award winner and a Hall of Fame keynote speaker. As the Executive Producer of the longest-running, highest-rated, and most award-winning regional comedy TV show in the United States, he led his innovative team to over 100 Emmy Awards of their own, and ten straight years of #1 ratings. Along the way, he worked with—and learned from— people like Jerry Seinfeld, Ellen DeGeneres, and Bill Nye the Science Guy. 

Bill is the author of The Innovation Blueprint and the upcoming book, The Transformative Leader: How to Unlock and Profit From Your Team’s Hidden Innovation; has been cited in Forbes and The Wall Street Journal; and has been a regular columnist for Seattle Business magazine. He’s written hundreds of articles on the topics of Innovation and Creativity, Leadership, and Producing Under Pressure. He has also written for HBO, Comedy Central, and The Tonight Show. His first book, The 5 Best Decisions the Beatles Ever Made, has been used in the business curricula of several colleges and universities. Bill has also taught Leadership at the University of Washington’s Foster School of Business and Elizabethtown College in Pennsylvania, and Comedy Writing at the University of Michigan. 

Professionally, Bill is a CSP (Certified Speaking Professional), the speaking industry’s highest earned international measure of excellence. Fewer than 5% of professional speakers worldwide have achieved this designation. And in 2019, Bill was inducted into the Speaker Hall of Fame, joining fewer than 190 speakers in the world in this exclusive club. 

All of this from a guy who grew up behind a dairy farm in the Amish countryside of Lancaster, Pennsylvania. A strange start, perhaps, for someone who then spent 20 years in television, rubbing shoulders with celebrities and rock stars (he’s played drums with members of Nirvana, Pearl Jam, and the Who). But it all comes together on stage, where Bill brings his unique life experience to every customized program. 

Bill is passionate about innovation and creative thinking. He has helped thousands of people in hundreds of organizations—like Microsoft, Harley-Davidson, and Nike—generate breakthrough ideas by tapping into their own natural creativity and innovation. 

On a personal note, Bill is also a pilot and a musician, although rarely at the same time.

Bill Stainton CSP, CPAE
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Bill Stainton CSP, CPAE
Featured Keynote Programs

Connect the Dots
How to Think Differently

THE CRITICAL SKILL FOR TODAY’S LEADER! Einstein allegedly said, “We can’t solve problems by using the same kind of thinking we used when we created them,” and he was right. The key to turning problems, challenges, and uncertainty into opportunity is the ability to think differently. To ask different questions, to look at situations from different perspectives. But how do you actually do that? This entertaining, engaging, and interactive keynote—from a 29-time Emmy Award-winning TV producer who had to think differently every week for 15 years—will answer that question. When you leave this session, you’ll not only know the secrets behind real innovation, but you’ll also know what thinking differently feels like—because you’ll have actually done it! You’ll see that opportunities for innovating, for connecting, and for thinking differently are, literally, all around you!

• Debunk—for good—the myth that some people (and some industries) just aren’t innovative.
• Discover what thinking differently really feels like, so that you can reproduce it on demand.
• Learn the 2 critical skills for breakthrough thinking.
• Uncover the secret to coming up with your Million-Dollar Ideas.
• Gain hands-on tools for elevating your breakthrough thinking skills.


Innovation for “Non-Innovators”

WARNING: THIS TITLE IS A LIE! There is no such thing as a “non-innovator.” There are only people who don’t believe they are innovative. You probably have a number of these people on your team—which is great news, because it means you’ve got an untapped gold mine at your fingertips. In this energetic, entertaining, and enlightening keynote program, 29-time Emmy Award-winner Bill Stainton will prove that everyone is an innovator—including everyone on your team! For 15 years as a TV producer, Bill had to be innovative—on demand—each and every week. And he found that innovative solutions are not a matter of “waiting for the lightning bolt”—they’re about specific, learnable techniques that spark innovation. Bill, the author of The Innovation Blueprint, knows those techniques because he implemented them. Every week. For 15 years. And he’ll show you how to implement them as well.

• Discover the one thing that separates innovators from non-innovators (and how to use it to your advantage).
• Shatter—once and for all—the “I’m just not creative” roadblock.
• Find out what the “Homer Simpson moment” is, and how innovators treat it differently than the rest of us.
• Eliminate the idea that innovations have to be earth-shattering in order to “count” (and find out what this has to do with ketchup).
• Become an innovator. Immediately. Even before the program is over.


Elite Innovation Lab


During Bill’s keynote, you learned what innovation really is, and how you (yes, you) can put it use within your team. Now it’s time to do just that. In this invitation-only application session, you’ll roll up your sleeves and apply Bill’s innovation tools and techniques specifically to a challenge, problem, or opportunity that you’re currently facing. The relevance of this session is guaranteed, because you yourself, in conjunction with your team, will actually choose the issue(s) you want to work on. Depending on the length of your lab (anywhere from 1 to 3 hours), you’ll apply multiple innovative approaches to your business, all under the guidance and facilitation of innovation expert Bill Stainton

• Generate dozens of creative and innovative solutions to your most pressing business challenges and opportunities.
• Experience highly effective innovation tools and techniques first-hand, so that you can use them over and over again whenever you want.
• Learn how to look at your business in new and different ways—including ways that your competition would never think of.
• Discover that you and your team are innovative, and that innovation is actually much easier than you think.
• Laugh a lot, because creativity, innovation, and laughter go hand-in-hand.


Crunch Time
The Leader’s Guide to Producing Under Pressure

HOW TO BE YOUR BEST—WHEN IT MATTERS MOST! Why do some people choke in high-pressure situations, while other excel? And, more importantly, how can you become the one who excels? For 15 years, 29-time Emmy Award-winner Bill Stainton produced under ressure—literally. As the Executive Producer of the most successful regional comedy TV show in the United States, Bill and his team had to produce exceptional results—on demand—week after week after week. No excuses. Each week, when the clock hit 11:30pm, they had to go on the air in front of a million people with a new show. And their jobs depended on the outcome. As leaders, your teams face high-pressure situations as well. How can you help them rise to the top when it matters most? Find out in this fast-paced keynote.

• Discover the crucial mindset shift that determines whether you will choke or thrive under pressure.
• Learn what Jerry Seinfeld told Bill that changed everything.
• Apply—in real time—a vital high-pressure prep technique to your specific challenges.
• Examine the myth that some people “rise to the occasion” and do their best work under pressure—and why this myth is good news for you.
• Walk out with actionable strategies to be your best when it matters most.


Bill Stainton CSP, CPAE
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