Steve Beecham

Steve Beecham is President of Home Town Mortgage in Alpharetta, GA and an author and speaker who shares his techniques for helping companies and individuals succeed in business through networking...

Get What You Want

Several times a day you ask people to go along with you. You're asking them to trust you, believe in you or like your idea.

Here are some examples of typical situations that require trust or buy-in from customers:

  • Financial Advisor - Recommends moving money from one area to another
  • Insurance Agent - Suggests adding a new type of coverage
  • Real Estate Agent - Wants to change the way the house is staged
  • Attorney - Presents a recommended course of action
  • Banking/Mortgage Lender - Offers their best program and rate

How effective are you at getting your customers to go along with you?

If you could use a little help in that area, here's an important first step. Start the conversation KNOWING they will believe you and trust you enough to take your recommendation. First you have to believe that is true and then tell yourself they know it’s true too.

According to Bob Burg, author of The Art of Persuasion, "When you predetermine someone's actions in your own mind, you then take on the corresponding attitude. In other words, if you expect them to be kind and helpful, you project gratitude. People act toward you the way you EXPECT them to."

Make it a habit to set your expectations before going in - wherever it is you're going.

I know you're going to trust me on this one.

Bad Buzz
Posted August 14th 2018
Finding your buzz is all about seeking information. If you have BAD BUZZ, you will most likely find this out - directly or ind...

Are You Good Enough?
Posted August 7th 2018
You need to feel you are good enough to handle the transaction for your customer. When you do, your confidence shines through. ...

A to G
Posted July 31st 2018
The summer months can be slow for business. Here is a video presenting a great technique to use to increase your business – eve...

Posted July 17th 2018
My buddy Ed Wheeler sent me a great article about charisma by Brett and Kate McKay. They say, "Charisma is what allows you to c...

Help Wanted
Posted July 11th 2018
People feel an obligation to help others in need. Harvard Business School Professor Felix Oberholzer-Gee did an experiment (sim...

Pay Attention
Posted June 27th 2018
In his book Pre-Suasion, author Robert Cialdini offers some great nuggets about paying attention. Here are some of my favorite...

Go Pro
Posted June 20th 2018
Steve is back on the Real Estate Success Show with Brian Patton to talk about striving to the be the best version of yourself n...

Social Proof
Posted June 12th 2018
There is no doubt we are affected by other people's behavior. We may not think we are, but we are. If I decide to buy from you ...

Buy the Ticket
Posted May 24th 2018
If you watch my Beechwalks videos you have probably already heard this story but I believe it's one worth repeating. About a ye...

Dos Equis Anyone?
Posted May 15th 2018
He speaks many languages, and three of them only he speaks. He has never waited 15 minutes after finishing a meal before return...