- Chief Neuromarketing Officer of SalesBrain
- Leading neuromarketing researcher
- Developer of the NeuroMAP™
Patrick, a French born nerd quickly became an expert in complex sales. He headed Global Business Development efforts first at Silicon Graphics then as Executive Director of Business Development at LinuxCare. In the course of closing over $3B of business transactions and selling multi-million-dollar super-computers to NASA, Boeing, Shell, Canon, BMW, Airbus and more, he met with some of the smartest people on earth and he became fascinated by the human mind.
Patrick discovered the buy button inside the brain and he spent 2 years researching and formalizing a science-based MAP to access that button. This NeuroMAP has helped over 6,000 companies' worldwide:
Scientifically Close more business.
Patrick received a Masters in Computer Science from the National Institute of Applied Sciences (Lyon, France). He is currently serving as Chief Neuromarketing Officer of SalesBrain.
In 2008 Patrick received the Vistage "Above and Beyond" speaker award. Vistage is the world's largest CEO membership organization.
In 2009 NeuroMAP received the "Next big thing in marketing" award from the American Marketing Association. The 2007 recipients of this award was Youtube.
In 2011 SalesBrain received the "Innovation Research Distinction" Award from the ARF (Advertising Research Foundation).