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Michael Solomon

Michael Solomon, Customer Relationships, Consumer Trends NSB Michael Solomon, Customer Relationships, Consumer Trends NSB
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Michael Solomon

Authority on consumer behavior and lifestyle marketing

Speaker Fee Details
Travels From
Philadelphia, PA, US
About Michael Solomon

Michael "wrote the book" on understanding consumers. Literally. Hundreds of thousands of business students have learned about Marketing from his books including Consumer Behavior: Buying, Having, and Being -- the most widely used book on the subject in the world.

Much in demand as a keynote speaker, Michael often is asked to provide briefings to global executive teams who want significant increases in their bottom line and who understand that's accomplished by a deeper connection with their ...

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The Many Faces of AI: What (Or Whom) Will Consumers Trust and Obey?

Everyone is buzzing about AI these days, as well as they should. Machines that “think” for us already are transforming how we work, play – and shop. McKinsey tells us that some 29 million U.S. homes used ...

Earthshaking Trends: What You Need To Know NOW About Keeping your Top Consumers

For years, marketers put customers into tidy little boxes, such as age, income or gender groups. Consumers don’t like boxes! Fundamental categories that form the bedrock of marketing strategy and ...

The Young and the Restless: Capture the Hearts, Minds and Wallets of Millennials

U.S. Millennials spend $600 billion per year, but their choices change faster than Lady Gaga changes her outfits. How can you adapt to connect with these “always on” but always changing shoppers? We’ll ...

Latest Book

Marketers Tear Down These Walls by Michael Solomon
4 books Available View All

Prof. Solomon . . . was able to make us think of new ways to use consumer behavior to frame our own activities. . . . He was able to inject humor to maintain our attention yet did not deviate from the basic task at hand—to educate and provoke thought.

David Friedman, V.P. Marketing - U.S. Cellular

"[He demonstrated] . . . an unexpected wit that not only enlivened the presentation, it created an air that his broad research had been scrutinized in the harsh light of reality . . . the man is a scholar who is current and streetwise . . .

Joe Barstys, Manager, Customer Satisfact - Subaru of America

I hope you were able to see how many in the audience—and on the dais—were taking notes. We were extremely delighted with your presentation.

Kathleen Fredrick - International Furnishings & Design Association

His efforts to research our industry and understand our target audience were evident by how well his presentation was received.

Robert Budway, President - Can Manufacturers Institute

Your presentation was concise, your graphics were exceptional and you had just the right amount of humor to help make your points. I believe everyone learned from your presentation.

Thomas P. Conley, President - Toy Industry Association, Inc.

“I highly recommend Mike Solomon if you want your audience to be truly engaged as they learn about fresh, trend?setting consumer insights.”

Libby S. Johnson, Market Engagement Manager - Microsoft Advertising
10 speaker reviews View All

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