- Chief Product and Research Officer of Tethr
- Sales and Leadership Expert
- Best-Selling Author and Keynote Speaker
Matthew Dixon is an executive director with CEB's sales and marketing practice. In this capacity, he has management responsibility for CEB Sales Leadership Council and CEB Customer Contact Council, which together serve more than 1,000 sales and customer service organizations globally.
During his time at CEB, Matt has overseen dozens of original quantitative and qualitative research ... VIEW MORE
Insight Selling: Driving Growth in the Age of Customer Empowerment
Matt Dixon’s first book, The Challenger Sale: Taking Control of the Customer Conversation, was a #1 Amazon and Wall ... View More
The Ease Imperative: What Easy-to-do-Business-With Companies Can Teach the Rest of Us
Matt Dixon’s groundbreaking book, The Effortless Experience: Conquering the New Battleground for Customer Loyalty, has ... View More
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