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Don Peppers

Don Peppers, Customer Service NSB, business, change, Customer Relationships, customer service, internet, Relationships, Strategy, international, Vision Don Peppers, Customer Service NSB, business, change, Customer Relationships, customer service, internet, Relationships, Strategy, international, Vision
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Don Peppers

Author of Revolutionary Customer Relationship Management Guidebook, "The One to One Future"

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San Francisco, CA, US
About Don Peppers

Recognized for 25 years as one of the world's leading authorities on customer-focused business strategies, Don Peppers is an acclaimed author and co-founder, along with Martha Rogers Ph.D., of Peppers & Rogers Group. His latest endeavor is the formation of CX Speakers, a new company delivering workshops, keynote presentations and thought leadership consulting that is focused on customer experience topics.

Peppers' work routinely examines the business issues that today's global enterprises are ...

Featured Speech Topics View All

Trustability: Why You Must, How You Will, and Why Your CFO Will Love It

A Full-Day Workshop A lot of traditional, widely accepted and perfectly legal business practices just can’t be trusted by customers and will soon become extinct, driven to dust by rising levels of ...

How to Improve Consumer Loyalty

A Full-Day Workshop Customer loyalty is a misunderstood and abused marketing idea that has by now lost nearly all connection to business reality. We all know that having loyal customers must be beneficial to ...

How to Create Customer Advocates (B2C)

A Half-Day Workshop Consumers no longer rely principally on advertising to learn about products and services they might want. Instead, they seek out information online – not just from a brand itself, but ...

Latest Book

Managing Customer Relationships: A Strategic Framework by Don Peppers
4 books Available View All

. . . please accept my thanks and appreciation for you contribution in creating a successful event. Your professionalism and expertise was very well-received and appreciated by our attendees . . .

Amy McLaughlin, Project Manager - Marketing Automation Conference

Don Peppers demonstrated clear thought leadership in employing CRM to serve the business strategy. Our customers walked out after the seminar w/ new ideas about how analytical & operational CRM should work together to increase long term customer equity.

Jon Page, Vice President, EMEA - Oracle

Don Peppers brings vast experience of the ever-changing CRM marketplace to his presentations. Feedback from our customers was excellent--he remains at the forefront, pushing the boundaries of CRM and his enthusiasm undoubtedly inspired the audience.

Peter Robertshaw, Marketing and Business Development Director - SAP (UK) Limited

Don's keynote presentation delivered exactly what we wanted to achieve with our audience, and met our delegates' critical and discerning expectations. His faculty performance was rated excellent on our assessment scale.

Stefan Borbe, General Manager of Customer Relationship Management - BMW Group

Dear Don, On behalf of FMI and the MealSolutions Commitee, thank you for participating in the session, "We Know You Have a Variety of Meal Solution Options to Choose From...Marketing 1:1 with the Solution-Seeking Consumer" at MealSolutions 98 in Tampa, Florida. Your involvement added tremendous take-home value to the educational component of our program. Your contribution as a participant ensured that the Convention was educational, provocative and that it focused on the critical issues impacting everyone involved in executing a meal solutions program.

Susie A. Wade, Manager of Education - Food Marketing Institute
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Trust Pays Off

USAA, The direct-writing insurance company that specializes in handling the auto and property-casualty insurance needs of military families, has built a reputation over the years as the most trusted financial services firm in the United States, and probably in the world. The USAA culture is built around empathy and ...