Don't do boring. Or, my new business cards.
Recently, I had to get new business cards. Other than my name, all of my information on my old cards was no longer valid. There are a thousand different business card designs.
I used to have moo cards, which are awesome. I’ve done traditional cards a few dozen times, mostly for businesses I started that never happened. Before URLs existed, getting a business card used to be the first thing I did with each new idea. I’ve tried just about anything.
I was close to getting a boring card this go round, but Jenny reminded me, “We don’t do boring.”
So instead, we came up with this card:
Someone on Pinterest had a similar design.
Then my friend Mike Foster came out of designer retirement and did one last business card. We’ve been good friends for 5 years and his favor meant a lot to me. (He immediately quit again after making these so he could focus on his amazing organization People of the Second Chance.)
The result is a 3 x 5, letter pressed, super thick, super awesome library card.
It’s the size of an iPhone and there are a few lines for me to add new books.
I can write my number on it if someone needs it or even longer notes on the back.
And above all, it won’t be thrown away by whoever I give it to.
Why? Because it isn’t boring.
Boring is temporary.
Boring has a short shelf life.
Boring dies a quick death.
Awesome kicks around for a long time. (And maybe even becomes a bookmark!)
Today you will have countless chances to be boring.
What’s a decision you’ve recently made that wasn’t boring?