Al Lautenslager
Co-Author of Guerilla Marketing in 30 Days
Featured Topics
Fee Range
$7,000Travels From
Chicago, Illinois, United States
Al Lautenslager
Biography
He has shared the stage with Mayor Rudy Guiliani. He has worked with Donald Trump and The Apprentice. Every year he makes numerous media appearances reviewing Super Bowl TV commercials.
Al Lautenslager is the president and owner of The Ink Well, a commercial printing and mailing company in Wheaton, IL, and the principal of Market For Profits, a Chicago based marketing consulting and coaching firm. He is a multiple, "Business of the Year" award winner.
Al is the featured marketing and PR expert for the online version of Entrepreneur Magazine and a certified Guerrilla Marketing Coach.
Al is a member of USA Today's small business panel and also appears regularly on radio and TV. Al is also the co-author of Guerrilla Marketing in 30 Days, the most recent best-selling book in the guerrilla marketing series, which by the way hit the No. 1 spot on Amazon in Japan earlier this year, author of The Ultimate Guide to Direct Marketing and numerous other marketing and business books.
Al Lautenslager is an award winning marketing/PR consultant, direct mail promotion specialist, author, speaker and entrepreneur. His businesses have helped hundreds succeed in their own businesses. He is the principal of a Market For Profits, a Chicago-based marketing consulting firm and also the president and owner of a small business, The Ink Well, a commercial printing and mailing company in Wheaton, IL. Al recently appeared on radio, as a marketing expert to review Super Bowl commercials. He has also appeared on TV.
Al has started up businesses and closed them down. He has walked the walk of a guerrilla marketer. He is a multi-winner of business of the year awards from various organizations. His articles can be seen on over 20 online sites in addition to being a featured business coach for the online site of Entrepreneur Magazine, entrepreneur.com.
A member of USA Today's small business panel, and a certified Guerrilla Marketing coach, Lautenslager is also a much-in-demand speaker on the subject of marketing. Recently, Fast Company Magazine announced that Lautenslager is a finalist for its annual Fast 50, "ordinary people doing extraordinary things" as "leaders, innovators and technology pioneers".
Al speaks to audiences wanting to learn more about building their businesses through low or no cost marketing tactics. Many in his audiences leave with strategies and tactics they can use the same day as they hear them.
His leadership has extended to his involvement into the community, is on the board of directors of five non-profit organizations, including two chambers of commerce.
Al's most popular book, Guerrilla Marketing in 30 Days is co-authored with Jay Conrad Levinson, the father of Guerrilla Marketing.
Jay had this to say about Al: "Al Lautenslager is a true guerrilla marketer with a passion for marketing that is second to none. His strong desire and uncanny ability to share his knowledge and experiences results in others being successful." It was this inspiration that joined the two together to develop, Guerrilla Marketing in 30 Days.
Al Lautenslager
Featured Keynote Programs
Guerrilla Marketing in 30 Days
Distilled from the best-selling "marketing" book series in history (with more than 14 million copies sold worldwide in 39 languages), Guerrilla Marketing In 30 Days encourages busy business professionals and CEO’s to hurdle the excuses of time, money, or motivation, and take dynamic strides toward new client acquisition and increased sales by following a 30-day marketing blueprint.
Al will cover the following topics:
What to Do If Your Answers To These Questions are "No":
Do you have MORE customers than you can handle?
Can’t decide where to begin marketing?
Aren’t sure how to put the pieces together or can’t stay motivated and focused?
Al will also discuss what to do if your Advertising Budget is virtually non-existent and how to get massive PR without an agency.
"Effective marketing is the key to business survival, growth and success," Al states, "and right here (Guerrilla Marketing In 30 Days) is the journey." Starting at ground zero, this book cuts a swath though the jungle of marketing madness, and outlines an effective plan of attack focused on the day-by-day implementation of key marketing fundamentals.
Gleaned from the same ingenious strategies detailed in the best-selling series, Guerrilla Marketing In 30 Days delivers a powerful summary of essential marketing tactics and cuts to the heart of Guerrilla Marketing, while taking readers to levels of success they may have deemed unreachable.
Networking for Profits
We all know that networking is part of the career search process but it is more than just showing up. Knowing how to do it the right way can increase your network, referrals and results significantly. Al has used these tips to build successful businesses, launch a new book, help others find jobs and in many other ways. He will share with us his tips, techniques and secrets to Networking for Success.
Al presents:
• Who do you know; Who knows you?
• The Power of Referrals has never been better
• Find our how your kids can network for you
• You have to know people to succeed in business
• Jumpstart your sales
• Featuring Al’s own “Networking Food Chain”
• The Networking Process
• The right and the wrong way to network
• How to Network for anything
• Networking Tips
• Networking Do’s and Don’t’s
• The best places to network
Hire Al to help your organization’s member also learn how to instantly add 50 people to their networks.
