Approaching technology strategy

This program looks at new and emerging technologies, both of general interest, and customized for your industry. It discusses how these relate to your business; short, medium and long term planning; understanding the human issues and barriers to technology adoption; and evaluating your return on investment.

Beyond Hits: Mining for Gold in your Web Traffic Reports

Understanding your traffic patterns is absolutely key to measuring the success of your site - but what do all the numbers and graphs really tell you?

Emotionally Connected Websites

People make decisions emotionally, not intellectually. We all know that. So why do most Websites fail to create the crucial emotional connections with their visitors which can significantly enhance their response and ongoing return on investment?

Making the Internet Work for You

No matter how far along you are in creating your Web site, you'll benefit from this seminar. Whether you are putting up a Web site for the first time or have been online since the beginning and no matter how large or small your business is, you'll pick up practical advice that you can put to use at once.

The Top Seven Strategies for Website Success

Seven critical strategic considerations, issues and opportunities for any company or organization with a Web presence - whether primarily business to business, or business to consumer. Offers plenty of customized examples, case studies and solutions.