Nic has a unique story of partnership and teamwork. Picture this, for example: He is an experienced parachutist and a pretty ordinary climber. He teams up with a skilled climber who has only jumped once or twice. They teach each other their complimentary adventure skills, so, as a multi disciplinary team, they can climb and base-jump off the highest cliff face in the world.

Nic spent years trying to convince supporters he could promote a world-record seeking professional adventure - safely! Success came when he began to sell his vision. Nic speaks of learning to inspire supporters before he explains how and why his technical expertise will keep him, and their investment, safe. Even as an adventurer, Nic must sell solutions, and present benefits before features, to achieve success.

Everyone on Nic’s team may have bought into the idea of joining the expedition, but are they thinking about climbing the same mountain, or taking the same route to the top? Nic shows how strategy will align a team behind one common, clearly defined goal. Then, how masterful tactics help to get there.